In this post, you’ll learn:
Why you are not 100% responsible for your client’s results
What’s the most important thing to focus on in your client work
What you are responsible for (and what’s your client’s responsibility)
The key to increasing your client’s chances of success
Watch this post by clicking the image below or keep scrolling to read
(This video is hosted in the Healthy Wealthy Society, a free group for health coaches & wellness entrepreneurs. If you have trouble accessing this video, you may need to join the group first.)
What If Your Clients Don't Get Results
Something I hear my clients worrying about a lot is "What if I don't get results for my clients?” But here’s the truth: you are not 100% responsible for your client's success, outcomes or results.
However, there is a key way you can greatly increase your client’s chances of achieving amazing results when working with you and that’s what I’m going to share with you today.
First though, let’s talk about this hangup that I see a lot of coaches struggling with and being way too hard on themselves about this.
It’s important to give yourself permission first and foremost, to be a beginner, the unrealistic expectations to be perfect when starting out can keep us out of the game.
Related Post: How To Thrive As A Beginner Health Coach
I know it can feel like you’re completely responsible for your client's success. When you take a client's health into your hands it can feel really scary and really big, and not being able to guarantee success is daunting.
When a client tells you they want a particular outcome you first need to decide if you can even achieve that outcome. How I like to do this is to reframe how I think about success when it comes to health coaching.
What does success look like?
So what is success anyway? What is someone paying you for?
A typical conversation I have with new health coaches is them coming to me saying that they feel like their health coaching is failing because their clients aren’t getting through all of the coaching materials.
Often, they are trying to cram as much as possible into their coaching program to give a sense of value but the clients actually feel overwhelmed by everything and feel like it’s going to be hard for them to get results.
So I ask them: “where are they getting stuck?” and it usually comes down to energy.
For example, I have a client that works with new mothers, and she said that they have started doing the morning routine but they haven’t progressed to the other things in her program.
But when I asked her how her clients find the morning routine, she says they love them! They’ve been sharing that, as a new mum, doing the morning routine has completely changed their life. They find that their tank is full, they feel present, they feel like they have more time in their days.
Is that not success?
Is success actually getting through 12 different topics because that's what you said would be in a health coaching program or is success when a client actually makes a transformation?
I would say, the transformation, and an ongoing transformation such as having a morning routine for life, would be much more important than the people getting through all of the program materials.
We often talk in UPswing Mastermind about the needle mover and the first couple of sessions of your packages can often be finding that needle mover and then sticking to the needle mover.
It's never about covering all these different topics that someone has to get through to be successful.
It's about actually working out what's going to get the transformation.
And in this client's case, it was the morning routine. That was more than enough to have their clients very happy with how things were changing for them.
So what do you define as success when you're perhaps saying, what if I can't get success? What if I can't get results for my clients? What do you actually mean when saying that?
Our brain is very clever at overcompensating for these things, especially when we haven't done something a lot before.
Be really clear on how you measure success and say it out loud. This can be a really interesting exercise.
Remember people are people, no one is perfect
Your client may be resisting change. For example, they may ignore your advice and start eating ice cream at 2:00 AM - that is not your fault, and it doesn’t mean you have failed your client.
Where I see health coaches often go wrong with this is when they are too scared to speak up and tell their clients that something isn’t working.
I understand it can feel confrontational to step in and remind a client of their commitment, but if the client is not putting in the work to achieve their desired outcomes it can spiral out of control and affect their results.
Instead, check-ins regularly with your clients and ask them how they are going with their commitments and any homework that was agreed on. Hold them accountable and put the responsibility on them to step into their power, to do the actions and to do the homework.
Ask them “Are you taking action?” and if not, that’s when you step up and help them to take action.
Create a purposeful coaching package for your ideal client
You can never “fix” a client or force them to make changes, but by developing a purposeful coaching package tailored to your ideal client, you can set your clients up for higher chances of success.
Ideally, your ideal client is someone who wants to change because bringing in clients who want to change is actually a large percentage of the reason they will get results from your coaching.
You want to know your ideal client so well that you make sure that you are only targeting clients who want to change. This includes creating a purposeful package that helps them with their pain points and doing your discovery sessions in a masterful way to help get clarity around whether the potential client wants to change.
If you’re having to convince a client that they want to change, or even that they should work with you, then they are not your ideal client.
Related Posts:
The Ultimate Guide To Creating Coaching Packages That Sell & Gets Results
4 Ways to Identify Your Target Market (aka Dream Clients) As A Health Coach
ultimately, the client needs to take ownership
You are not 100% responsible for what your client does, the coach/client relationship should be 50/50.
Sometimes a successful coaching relationship will be knowing when one client actually needs to just do morning routines and go triple down on that, whereas for someone else, they actually need you to be really honest and hold the mirror up and say, “Hey, you aren't necessarily taking action. How can I help you to do so?”
You cannot do the work for your client. You are there to consult, give feedback and offer support for them to achieve their desired outcomes.
I find that’s when the amazing results happen in any coaching dynamic.
That’s when you get raving clients which lead to raving testimonials, which is going to lead to more clients that you can help in your business and it can grow even more.
Love,
Amanda xx
P.S. Want to learn how to boost your coaching confidence so you feel like a PRO and get MASSIVE results? Click this link to get instant access to my FREE resource on Coaching Confidence >> https://training.amandajdaley.com/coachingconfidence/
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